Beginner’s Guide for Qualtrics 360° Survey and SAP SuccessFactors User Integration

Blog written by DAVID RODRIG, Certified SAP SuccessFactors Solutions Consultant

There have been many blogs on integrating SAP SuccessFactors employees into Qualtrics 360° project. Although most of these blogs are well written, I find that many details are missing and an average SuccessFactors / Qualtrics consultant needs to spend hours reading and understanding Help documents from both Qualtrics and SuccessFactors support sites to piece together the right solution.

In this blog, I will list all the relevant steps needed when integrating SuccessFactors users to the Qualtrics survey platform.



  1. Super Admin privilege in SuccessFactors instance
  2. SuccessFactors SFTP login credentials
  3. Qualtrics instance URL (it looks like:
  4. In Qualtrics, Brand Administrator permission


SuccessFactors configuration

Start by enabling Qualtrics integration:

In SuccessFactors click upgrade center


Then search and click for Qualtrics Employee experience


Click upgrade now


Make sure that you have your Qualtrics’ instance URL, then paste it into dialog and press Validate

The address should look like this:


When validated, click Yes


When finished, click OK


Now, go to Platform Feature Setting and make sure that Enable Qualtrics Feature is checked


In the following steps you will set the RBP permission in SuccessFactors.

Open your Super Admin permission roll, under Admin Center Permissions and check the following:

  • Access Qualtrics Integration
  • Show Qualtrics in Main Navigation menu (check only if you want to see link to Qualtrics in the SuccessFactors menu)
  • Click Done and Save Changes


Object definitions

Before continuing, you should check that that the Qualtrics object definitions are correctly configured. In most of the cases you do not need to change any configuration in this part.


Go to Configure Object Definitions and find 3 objects: QualtricsProjectAndSiteData, QualtricsEmailSurveyJobRespons, and QualtricsEmailSurveyData


For all 3 Qualtrics objects, make sure the following:

Under Security, permission category: Miscellaneous Permissions


If all objects’ configurations are set, you can continue to the next step

Under Miscellaneous Permissions find QualtricsEmailSurveyData to enable access to Email Survey Integrations.

Assign users with View permission.

Assign administrators with Edit permission.


Find QualtricsProjectAndSiteData to enable access to in-app survey

Assign users with View permission.

Assign administrators with Edit and Import/Export permissions.

When finish, Click Done and Save Changes


That’s it, all permissions are set, and you finally can start configuring the integration.


Configuring the integration

Search for Business Scenarios and look for Qualtrics Integration Definition – EC User Export to SFTP and activate the integration.

Click the pencil icon to edit the integration


In the following screens you will configure the integration

Set the Output file type to True SCV


Click Next to go to Configure Fields, find Username column, right click on Username. Then select Edit Calculation


Select Concatenate/Append and then add # following by your Qualtrics instance name.

Example: if your Qualtrics instance URL is, then in text to append is “#acme”


This is important If you want to set up SSO between Qualtrics and SuccessFactors.


In the next step, Destination Setting, fill the relevant SFTP credentials

You only need to fill the SFTP Username

Do not forget to Enable Server-Side Pagination.


Click Next to move to the next step and schedule the integration then run the integration once.

Login to the SFTP and make sure that the user file correctly exported.

Download the integration file and save it. You will need it in the next step.


You may find that the integration has some errors due to incorrect field mapping. This can be corrected by changing and correcting the fields associations. you can also add new fields to the integration by requirements.


This is the last step in SuccessFactors integration, let’s move on to Qualtrics.


Qualtrics configuration

In the following steps you will configure the integration in Qualtrics side.

Open Qualtrics instance and go to Directories and click on Employee Directory


Click on New Automation


Name the automation then click Create Automation


Start by scheduling the automation. Usually once or two times per day.


Click Continue


In the next step, set the SFTP credentials. In this example you will use SFTP server.


Click Continue

Insert SuccessFactors SFTP server credentials.


Note: Do not encrypt the file.


When finish click Continue


Mapping SuccessFactors exported file to Qualtrics automation

Now map SuccessFactors exported file to Qualtrics automation.

  1. Download EMPLOYEE_EXPORT from SuccessFactors SFTP server.
  2. Click Select File and upload EMPLOYEE_EXPORT file to start mapping the fields.


Make sure that the fields map according to the following list:

Field name         Field type

UniqueID             Person Unique ID Field

Email                     Person Field

Username           Person Field

ManagerID         Person Field (important!)


All the rest of the fields can be mapped as Metadata Field.


When finish click Continue


When done, the following screen displays the automation summary

Click Enable Automation


Run Start Manual Run or Resume Automation


That’s it. All SuccessFactors users will be synchronized to Qualtrics



In this blog I listed all the necessary steps for configuring both SuccessFactors and Qualtrics users’ integration to create 360 XM Qualtrics projects. If you have any questions, contact me at