XM AI Action Accelerator
Activate AI on a governed foundation
Know your controls. Scale with confidence.
Talk to an XM specialistEarn DPO, Legal and InfoSec approval faster with evidence of how your privacy and AI controls really work.
More personal data, users, integrations and AI features are coming into scope under GDPR, the EU AI Act and works council expectations. A one-off sign-off at go-live is no longer enough.
Could this report reveal an individual? A filtered report exposes a small group. A synthetic test and a configuration capture provide the evidence. The action: revise the threshold and access roles, then retest.
The XM Privacy & AI Compliance Accelerator tests how privacy and AI controls actually work in your Qualtrics program, against real configuration, not just policy. It gives owners an evidence-based plan to close gaps before the next launch, expansion or AI activation, so employees and customers can trust the promises your program makes.
Trace programs, purposes, data flows and AI features from collection through integrations and exports to retention and deletion.
Check agreed samples of permissions, confidentiality thresholds, comments, exports and AI settings, including indirect-identification risks.
Classify every control as verified, requiring improvement or not verified. Prioritize findings, assign owners and prepare decisions for DPO, Legal and IT/security.
Why AKT: Governance from a team that runs Qualtrics programs across 30+ countries, including sensitive employee listening.
Typical duration: 3–6 months for the full package, within a 12-month engagement window including one re-verification checkpoint
Reference scope: Discovery and assessment · target compliance process and documentation · automated audit of up to 50 survey projects · application to one reference program · handover
What you take away: A program, data and AI inventory, an evidence-based findings register and a prioritized improvement plan with an administrator readout.
Business impact
A natural first step before the XM AI Action and XM Integration Accelerators, and a recurring check as programs grow.
Activate AI on a governed foundation
Connect new systems with controls already defined
Ongoing control beyond the 12-month engagement window
XM programs in fintech, manufacturing, public sector, education, foodservice, luxury and pharmaceuticals.
What needs to be verified before your next XM step?
Bring us the program change you're planning, and we'll define the right review scope and the evidence needed to move forward.
Book a 30-minute value conversation.
Realize more value from your Qualtrics investment.