XM Analytics Accelerator
Connected data for analysis
Give every signal the context to act, with connections between Qualtrics and your enterprise systems designed and validated in your environment.
Talk to an XM specialistReplace manual handoffs with one trusted data foundation across Qualtrics and your enterprise systems.
Operational handover so your teams own and monitor every connection
Action and AI depend on context, and MCP (Model Context Protocol) and agent-to-agent workflows are on the way. The connections between Qualtrics and your enterprise systems need to be designed now, not patched later.
What happened before this feedback arrived? A customer writes “I’m still waiting.” Connected context shows a contract decision due in 14 days, two service contacts this week and a missed promised date. One comment, now with the context to act.
Review your system landscape, integration tooling and XM roadmap. Select three priority use cases and agree how success is measured.
Define data mappings, identifiers, connectivity, encryption and access, update the data dictionary and data model, and assess your readiness for agentic AI and MCP.
Build and test one Qualtrics extractor, one automated data push (for example to Salesforce, ServiceNow or Power BI), one external-system call and one MCP use case that connects Qualtrics AI to an enterprise system. Then hand over monitoring and operations to your team.
The XM Integration Accelerator orchestrates the connections between Qualtrics and the CRM, HRIS, service and BI systems around it. Every signal arrives with its business context and reaches the team that owns the response.
Why AKT: 300+ integrations delivered, backed by AKT's HR and enterprise systems heritage.
Typical duration: 3-6 months, withing a 12-month engagement window
Reference scope: 3 use-case designs · 1 extractor · 1 data push · 1 external-system call · MCP readiness assessment · 1 MCP use case
What you take away: An integration blueprint for three use cases, three validated integration patterns and one validated MCP use case with test evidence, an agentic and MCP readiness assessment, and an operational handover with rollout recommendations.
Business impact
Connected data for analysis
Validated external calls and MCP connections inside AI workflows
Ongoing operation
XM programs in fintech, manufacturing, public sector, education, foodservice, luxury and pharmaceuticals.
Which connection would unlock your next XM use case?
Bring us the process, the systems involved and the outcome you want, and we'll define a focused starting point.
Book a 30-minute value conversation.
Realize more value from your Qualtrics investment.